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In the Fall of 2020, AllNewColors was founded in Los Angeles, California. Founder Ariel Edgerton announced
her plans for starting a publication devoted to friendly self-help and overall lifestyle improvement. Those
who are looking for friendly suggestions to navigate situations in life, new-comers to the U.S. and people
who are encountering new, professional situations have found a home on this site.
Ariel and her husband, Horace Edgerton, have a vision to build a publication with a simple editorial
mission: be financially savvy, up-to-date, and more fun than what is currently popular in the space. Over the
upcoming years, while growing with a formidable and unique editorial staff, AllNewColors (ANC) aspires to become a
trusted source for relevant financial news, policy analysis, breakdowns of the latest family focused
advancements, home gadget reviews, educational policy, hardware, and nearly everything else needed to
advance and be successful.
AllNewColors believes that feedback from our readers enriches the community and helps us deliver stronger
content. We promise to provide accurate, often witty, information from sources with integrity. The result is
something unique: a curation of articles from varied sources which provide a marriage of
breadth and depth in self-help journalism.
AllNewColors is also unique in a number of ways. We utilize conversational media, a new and exciting answer
to the reader's need and desire for fresh voices, informed reporting, and reader engagement. ANC writers
aren't afraid of wit or strongly-held opinions, and readers will find both on display here. We encourage
reader feedback and participation in conversation via discussion on every article.
Welcome to see the world with AllNewColors!
